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McDonald’s Malaysia embraces the iconic Bukit Bintang crosswalk with their french fries

The new iconic crosswalk aims to draw in visitors as a must-visit tourist destination
McDonald's Malaysia embraces the iconic Bukit Bintang crosswalk with their french fries 61

McDonald’s has the new “Instagrammable” landmark that has become a must-see destination for both local and foreign tourists.

The McDonald’s Fries Crosswalk, located just in front of McDonald’s Bukit Bintang, pointing patrons to the first McDonald’s restaurant in Malaysia, which opened its doors 40 years ago, in 1982.

The McDonald’s Fries Crosswalk was formally launched on 15 March by Datuk Seri Dr. Shahidan bin Kassim, Minister of Federal Territories, and Datuk Azmir Jaafar, Managing Director and Local Operating Partner of McDonald’s Malaysia.

“We hope that by transforming the Bukit Bintang crosswalk into the McDonald’s Fries Crosswalk, we can help solidify Kuala Lumpur as a must-visit tourist attraction for travelers and Malaysians alike. Through this initiative, we are pleased to do our part in supporting the government’s plan to make Kuala Lumpur a prosperous city by 2030,” said Azmir Jaafar.

“For the last 40 years, we have evolved alongside Malaysians, contributing to the socio-economic growth of Kuala Lumpur and Malaysia benefit of the entire,” Azmir added.

Datuk Azmir Jaafar, Managing Director and Local Operating Partner of McDonald’s Malaysia
McDonald's Malaysia embraces the iconic Bukit Bintang crosswalk with their french fries 62
Federal Territories Minister, Datuk Sri Dr Shahidan Kassim, Managing Director and Local Operating Partner of McDonald’s Malaysia, Datuk Azmir Jaafar and their entourage pose for a photo.
(Credit: Anne Dorall)

The McDonald’s Fries Crosswalk also aligns with the Ministry of Federal Territories’ attempts to foster sustainable development of the city, which includes physical, social, economic, and environmental elements, with the goal of making Kuala Lumpur a more profitable city by 2030.

“We are grateful and proud of McDonald’s Malaysia’s initiative by coming forward and partnering with the Ministry of Federal Territories and Kuala Lumpur City Hall (DBKL), to creatively add value to the Bukit Bintang crosswalk and turn it into an iconic symbol in the city – The McDonald’s Fries Crosswalk. Additionally, the Ministry and City Hall believe that it will also spur the economic development of Kuala Lumpur,” Shahidan said.

Datuk Sri Dr Shahidan Kassim, Federal Territories Minister